Thursday, August 1, 2019

Strategies To Boost Your Website Speed | Website Development Company Delhi

Websites are the best medium to grow your business and aware people about your products and services. Websites are becoming requisite essential for a business. A genuine professional website can attract your target audience like a magnet. On the other hand, a bad website can make your target audience away from you. In the now a days technological world, where people spent their lot of time on the internet. People prefer to visit online shops despite going to market. You can make your e-commerce or another website user-friendly for more traffic. A website should be responsive, easy to navigate, mobile-friendly and the most should load fast.

A good planning and proper deployment in designing and development of your website can make it user-friendly. It will good for the SEO perspective. Higher the SEO ranking, higher the traffic to your website. If your website rank higher than you’re competitive, obviously people will visit your website more.

Strategies That Can Optimize Your Website.

1.  File Compression: - File compression enables your web server to provide smaller file sizes which load faster for your website users. Large website takes a lot of time to load. Compressing reduces the size of file and it loads faster. So compress file before uploading to web server.

2.  Code optimization:- Code optimization is a process of enhancing the performance of the code. Websites build with various HTML, CSS and JavaScript files where numerous lines of code are used. Code optimization minimizes those codes.

3.  Image Optimization:- Images are the vital part of any website. A lot of photos, images and graphics on your website improve engagement. But large images slow down a website. So images should be properly optimized. Image optimization is the way to reduce the size of image without losing its quality. Optimized images can decrease your total page load size by up to 80%. Several free online image optimization tools are available i.e. Compressor.io, Optimizilla.

4.  Database optimization:- Database optimization is the way to improve site performance. It removes the unnecessary data, cleans up your tables and so on.

5.  Use website caching:- Caching is the method of storing the current version of your website on the hosting and presenting this version until your website is updated. This indicates that the web page doesn’t render over and over again for each user. Cached web page doesn’t require to send database requests each time.


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Thursday, July 11, 2019

Rebrand Business Website | Seo Company In Delhi Ncr

Rebrand Business Website

Change is the only constant and that’s what you should follow even on your company’s website. Make sure you rebrand your web appearance from time to time, this will help increase your Rate of Interest and your ability to gain potential customers. You must use an effective rebranding strategy in order to rebrand your business professionally.


There are a number of reasons for rebranding.

  • Firstly, if the website is not Google friendly, make sure it is in sync with ongoing SEO properties. 
  • Secondly, ensure that the website interface is user friendly. A difficult interface will lead to disinterest in your customers.
  • If your entire brand is undergoing an identity change visual, your website too must be altered. If you’ve outdated third party tools on your site, such as social media, it is time to move on and upgrade your website.
Contact a team of web developers at Odyssey and you’re good to go.