Wednesday, 27 February 2013

Social Networking Sites Boon for Expanding Business

Generally, all of us heard the term Social Networking  sites but we do not know exactly the power behind it. Before one year ago I also think that social networking sites is use for chatting purpose and making friends but I was wrong it play an important part for promoting and expanding business. For campaign marketing social networking sites is boon for business.

The followings are the top Social Networking sites

  1. Facebook
  2. Twitter
  3. LinkedIn
  4. Pinterest
  5. Business Blog
  6. Blog comments and Forum Discussion
  7. You Tube

Facebook is the top most social networking websites in world. It has more than one billion members. Facebook was created to provide users with a social networking platform with time and so many new features have been added to enable business owners to promote their products and services through Facebook. Facebook has provided so many tools and services dedicated for business promotion and marketing. Some of marketing tools of Facebook are marketing page, advertising page, Facebook business page, Facebook studio and Facebook studio edge. Facebook allows for sharing posts, links, images and videos for promoting business.


Twitter is world’s popular and most visited social networking websites. Generally, twitter is use to share thoughts and information in the form of tweets. Twitter gives good results in marketing and promoting business. It is also use in SEO field. There is a dedicated guide how to use twitter for business marketing.   


Generally, LinkedIn is use by the professionals. LinkedIn provide its account holders a platform to share information about their professions, meet and other professionals in relevant fields and find jobs. LinkedIn can also be used for business marketing. LinkedIn gives your business with a global exposure and provides professional atmosphere.


Pinterest is one of the fastest growing social networking sites. Some of the features of Pinterest are to share images, Visuals and infographs on a virtual pin-up board. It can be used by creating an account for your business to share your images, news, links etc. In last two years it shows tremendous growth. There are so many options for promoting your content. You can share your business related visual content on Pinterest and can add a pinboard specific to your users can host contests can re-pin your business-related pins and much more.  

Business Blog

Blogging is also a very important part of social media and it is so much helpful for promoting business. It is one of the most powerful marketing tools for promoting business. If you are in online business then you can write about your business, services and products as well as answer customer queries and educate them on topics related to your niche. Here you can also share your videos, images for promoting your business.

Blog comments and forum Discussions

Blog and Forums are very important tools for promoting business. Blog and Forum websites allows you to share your views about posts in the comment sections. While you are taking part in these activities then you can know what other business owners are doing in their business. It also helps you to promote your business and products.


Exactly you can say that YouTube is not a Social Networking site but it can provide you with a great opportunity for marketing your business. YouTube is world most popular video website. It allows for creating accounts and uploads your promotional videos free. It is one of the best tools for promoting business.


  1. Social Networking sites play a vital role in business.It generates lots of leads for your business.

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